Understand how the technological, political-legal and socio-cultural environment has an impact on the business practices of firms in the Asia market
Identify and define key problems in Marketing case studies and conduct comprehensive situational analyses relevant to the problems, formulate and evaluate appropriate courses of action to solve the problems, forward specific recommendations substantiating their position with pertinent qualitative and quantitative analyses and prepare and present appropriate Marketing case reports
Understand the proper use of various research techniques, design efficient and effective research programmes that provide solutions to stated objectives
Understand the proper use of various research techniques, design efficient and effective research programmes that provide solutions to stated objectives
Postgraduate Diploma in Marketing – SLIM (SL) / CIM (UK) holders
Msc / MBA in Marketing holders
A degree holder with a Marketing specialization from a recognized university
Recognized status qualification offered by Asia Marketing Federation (AMF)
CPM education is only conducted by SLIM in Sri Lanka
Recognized by 16 Asian Countries
Bachelor’s Degree in Business or Commerce, majoring or specialising in Marketing with 5 years’ Marketing experience
Bachelor’s Degree in Marketing or other Marketing specialisations with 5 years’ Marketing experience
Master’s Degree with the relevant subjects completed and passed with 3 years’ Marketing experience
Post-graduate, Graduate or Professional Diploma in Marketing with 5 years’ Marketing experience
Diploma in Marketing (with a minimum of 5 subjects) and at least 5 years’ Marketing experience