The Effie Awards are known by advertisers and agencies globally as the pre-eminent award in the industry, and recognize any and all forms of marketing communication that contribute to a brands success.
Sri Lanka Institute of Marketing became the franchisee of Effie Awards Sri Lanka in 2008 and up to date has been able to proudly play a role in bringing together the advertising community and the marketing fraternity together to celebrate the best of Sri Lanka’s creativity. Effie awards believes in the power of great ideas that yield great business results.
That’s why this unique awards ceremony is about both the power of creativity and the effect of those in allowing organizations to achieve their business and brand objectives. This year too we will be recognising agencies that produced great work that yielded great results and marketing organizations that were brave enough to approve them.